What is SSL
Secure Socket Layer (SSL) is a security protocol used to protect your website’s data and information stolen by hackers. SSL creates a secure connection between your web server and browser, ensuring that all data passed between them remains private and confidential. Without SSL, your website is vulnerable to attack, leading to stolen data, identity theft and other digital crimes.
A digital certificate is an electronic file issued by a trusted third party (Certificate Authority). It allows you to verify your website’s authenticity and encrypt communications between web browsers and servers. So they are not readable by hackers or snoopers who might steal sensitive information like credit card numbers or passwords from visitors.
To have SSL on your website, you will need digital certificates issued by a trusted Certificate Authority like GoDaddy, GlobalSign or Comodo. These digital certificates are then installed on your web server, which allows it to establish secure connections with other computers over the internet through an encrypted link known as Transport Layer Security (TLS).
When a web browser encounters a website that SSL protects, it will display a padlock icon in the address bar and the text “HTTPS” instead of “WWW”. This tells visitors that your website is safe to use, implying that information will be encrypted and protected from prying eyes.
How does SSL work?
SSL is a protocol that uses two keys to encrypt data: a public key and a private key. The public key is used to encrypt information and can be shared with anyone. In contrast, the private key decrypts the data and should only be known by the person or company.
When someone visits your website, their browser will connect to your server and request the digital certificate. It will then use that digital certificate’s public key to encrypt all of its communications back-and-forth between it and your website’s host computer so no one can read what they’re sending each other except for both parties involved in this transaction (the browser connected via SSL protocol will only respond with encrypted messages).
If you’re running a digital business in Auckland, New Zealand, it’s essential to have SSL enabled on your website to keep your customer data safe and secure. Not only is it required by law in Newzealand, but it also builds trust and reassures visitors that they can do business with you without having to worry about their personal information being stolen.
How to know if your website is secured?
It is important to identify whether or not your website is currently using SSL. You can do this by checking the address bar of your web browser for the padlock icon and “HTTPS” text.
Suppose you’re using a content management system (CMS) like WordPress, Joomla! or Drupal. In that case, you can also check to see if your site is running on SSL by going into its settings menu under “General Settings,” then clicking the “WordPress Address (URL)” field and making sure it starts with “HTTPS”.
It’s also important to note that if your website doesn’t have an SSL certificate installed, this means anyone can intercept communication between visitors and servers, so they could potentially steal any information being sent, such as passwords, credit card numbers, and other personal data.
This may sound technical, but many digital marketing agencies in Auckland can help you with this and make sure your website is running on the latest security protocols.
Nika Consulting Group Ltd stands out as one of the few digital marketing agencies in Auckland that can provide SSL certificates and help your website’s security.
How do I keep my website safe from hackers?
If you own a digital business in Auckland, New Zealand, having SSL enabled on your website is essential to keep customer data safe. Not only is it required by law in New Zealand, but it also builds trust and reassurance among visitors that they can do business with you without having to worry about their personal information being stolen. Here are the main ways to protect your website from hackers in Auckland, New Zealand:
- Always Keep Software Up-To-Date: Make sure to keep all of your software up-to-date, including your website’s CMS, plugins, and themes. Hackers are always looking for vulnerabilities in these pieces of software so they can exploit them, but by keeping everything up-to-date, you’ll be making it much more difficult for them to do so.
- Use Strong Passwords: This one’s a no-brainer, but using strong passwords is essential in keeping your website safe from hackers. A strong password should be at least eight characters long and include a mix of letters, numbers, and symbols.
- Install an SSL Certificate: An SSL certificate helps keep your website’s communications encrypted so that they can’t be read by anyone other than the parties involved in this transaction. This is an essential security measure for any digital business operating in Auckland, New Zealand.
- Use a Firewall: A firewall helps protect your website from unauthorized access and can be a valuable tool in keeping your website safe from hackers.
- Use A Web Application Firewall: A web application firewall is a specialized type of firewall that stands between your website server and data connection. This firewall helps to protect your website from unauthorized access and malware while also monitoring and inspecting all inbound and outbound traffic.
- Use Security Plugins: Security plugins can help keep your website safe from hackers by providing extra layers of protection. Some famous examples include Wordfence, iThemes Security Pro, and Sucuri.
The benefits of using SSL for your website
The benefits of using SSL for your digital business in Auckland, New Zealand include:
- It’s good digital marketing practice to have SSL installed on your website.
- Google actively promotes websites that use SSL by ranking them higher in search results than those without it. Google wants to encourage more people to adopt this technology and believes having an SSL certificate will make your digital business more reputable.
- SSL helps protect against phishing attacks by ensuring that the website is legitimate and not fake (which would be easy if someone had access to all communication between visitors). This protects customers from being scammed or tricked into giving away their personal information
- SSL provides an extra layer of security for digital businesses operating in Auckland, New Zealand.
- SSL certificates are easy and affordable to install, so there’s no reason not to use them!
Security Matters
When it comes to digital security, it’s always better to be safe than sorry. And while some people may think that security is only necessary for large businesses or those handling sensitive data, the truth is that everyone can benefit from implementing a few basic security measures. Safeguarding your website in Auckland, New Zealand, is essential to keeping your customers’ data safe and building trust among potential customers. So don’t wait – get started on securing your website today!
In a nutshell, SSL is the future of website security and digital marketing in Auckland, New Zealand. If you’re not using it already, you should consider installing an SSL certificate as soon as possible. Not only will this help keep your website safe from hackers, but it will also give your business a boost in search engine rankings.
With a website that’s secure and highly functional, you can expect more visitors to your digital business in Auckland, New Zealand.
Conclusion
Most people think that getting an SSL certificate is only necessary for e-commerce websites, but this digital security measure is important for any website. An SSL certificate encrypts the data transferred between your site and your customers.
If you are looking for digital marketing services in Auckland, New Zealand, that will help protect your website from hackers and other digital threats. Nika Consulting Group Ltd is a digital marketing agency with expertise in SSL security to keep your site safe. We are the best creative marketing agency in Auckland, and we can help you make your website more secure.
Contact us with a call on 0800114687 or visit our website at www.nikaconsulting.co.nzfor more details, or email us at hello@nikaconsulting.co.nz
